Top 4 Sites for Keyword Research You Need to Use

Top 4 Sites for Keyword Research You Need to Use

Blogs Like Share Share on facebook Facebook Share on google Google+ Share on twitter Twitter Share on linkedin LinkedIn Subscribe More to explorer Top 4 Sites for Keyword Research You Need to Use Are you in the process of rolling out a new site but not sure how to plan your keywords?If you’re into Digital Marketing, you would know by now that keyword research is a crucial element of modern SEO.While we’re sure that there will be a lot on your mind — from design to development, content creation to the marketing strategy, you must prioritize enough time on keyword research to guide and sail your content strategy.When you do this, you will have the clarity and focus as to where you want your site to be beforehand. Moreover, you can shape…
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How to Exploit the Power of Google Search Console (GSC)?

How to Exploit the Power of Google Search Console (GSC)?

Blogs Like Share Share on facebook Facebook Share on google Google+ Share on twitter Twitter Share on linkedin LinkedIn Subscribe More to explorer How to Exploit the Power of Google Search Console (GSC)? Believe it or not, Google Search Console (known as Google Webmaster Tools for almost a decade), can be used for pretty much anything like adjusting your URL parameters, the reports of links to your site, your crawl errors, etc.Every year, Google has provided us with new tools, analytics, and data to track in Google Search Console.GSC is a free platform for anyone with a website to monitor and track how Google views their site and optimizes its organic presence. This includes seeing your referred domains, mobile website performance, rich search engine results, highest-traffic queries and pages.Ultimately, Google…
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The 5 Best Chrome Extensions for SEO

The 5 Best Chrome Extensions for SEO

Blogs Like Share Share on facebook Facebook Share on google Google+ Share on twitter Twitter Share on linkedin LinkedIn Subscribe More to explorer The 5 Best Chrome Extensions for SEO You Need to Know The Google Chrome store offers a variety of different SEO tools that can help you with your SEO efforts with just one click.`Read on to see the top 5 SEO Chrome extensions you will need to add to your web browser right away.If you use these tools the correct way, you can beat the functionality of the premium tools. 1. GrowthBar SEO extension GrowthBar gives you instant access to critical SEO data points about any website and unlocks the growth channels and keywords that are working for them!You can do SEO and keyword research as the…
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The A to Z Guide to Digital Marketing Terms You Need to Know

The A to Z Guide to Digital Marketing Terms You Need to Know

Blogs Like Share Share on facebook Facebook Share on google Google+ Share on twitter Twitter Share on linkedin LinkedIn Subscribe More to explorer The A to Z Guide to Digital Marketing Terms You Need to Know We all know that digital marketers like to throw words around.There are multiple nuances to the Digital Marketing sphere, from Social Media Marketing to Pay Per Click, Content Marketing to Search Engine Optimisation, and everything in between.If you are taking the first dip into the world of Digital Marketing or have been in the industry for years, there are some key marketing terms you should know.Here’s A to Z guide to some of the most important digital marketing terms you need to know. Binge on! A for Audience Your audience is the group of…
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Powerful Brand Story Do to Your Company

Powerful Brand Story Do to Your Company

Blogs Like Share Share on facebook Facebook Share on google Google+ Share on twitter Twitter Share on linkedin LinkedIn Subscribe More to explorer What Can a Powerful Brand Story Do to Your Company? What is a brand story, and why we need them?A brand story is a way of showcasing what your brand has to offer. It is a total picture made up of facts, feelings & interpretations.Everything you do, each element of your business, your product, price, history, quality, marketing, in-store experience, purpose, values, the colors, and texture, staff, location, and most crucially what other people say about you is part of your brand story and every element should reflect the truth about your brand to your audience.A brand story is an interrelated narrative that encompasses the verity and…
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Role of a Landing Page in Digital Marketing

Role of a Landing Page in Digital Marketing

Blogs Like Share Share on facebook Facebook Share on google Google+ Share on twitter Twitter Share on linkedin LinkedIn Subscribe More to explorer What Is the Role of a Landing Page in Digital Marketing? If you’re the one spending a lot of time in digital advertising, you will see the term landing page quiet often. So, What Is a Landing Page? What makes it different from other pages? Why are landing pages so important?If you could do one thing to improve your digital marketing ROI today, it should be to use landing pages on your website! In marketing terms, a landing page is a standalone web page created for a marketing or advertising campaign. It’s where a visitor ‘lands’ after they click on a link in an email, or ads from…
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WordPress Awesome for Digital Marketing

WordPress Awesome for Digital Marketing

Blogs Like Share Share on facebook Facebook Share on google Google+ Share on twitter Twitter Share on linkedin LinkedIn Subscribe More to explorer Why is WordPress Awesome for Digital Marketing? Here at Innovkraft, we use WordPress for our website and blog, and we also recommend our clients to do so as well. For digital marketing, WordPress can’t be beaten, also as an all-around website building tool, most of the world agrees.Most of the client’s website needs are met with WordPress functionality. Approximately 28% of global sites are built on WordPress and since its launch in 2003, there have been 2.5 billion posts published on it. Therefore, even if you don’t have a WordPress website, you’ve interacted with it at some point in your time on the Internet — making WordPress one of…
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The Best Website Builders for 2020

The Best Website Builders for 2020

Blogs Like Share Share on facebook Facebook Share on google Google+ Share on twitter Twitter Share on linkedin LinkedIn Subscribe More to explorer The Best Website Builders for 2020 These days, there are a dozen easy-to-use website builders to create a website for any organization, small business, or just a passion oriented individual to share it with the world.However, it might be challenging to choose the best one of the lot?One of the great things about website builders is that they offer templates for a different range of industries.They make building websites quick, easy, and hassle-free.They offer a more budget-friendly option and best of all, you don’t even need to know how to code!Here is the list of best website builders we’ve researched to make it easy to create full-featured,…
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How to Use Google Ads to Reach Your Goals?

How to Use Google Ads to Reach Your Goals?

Blogs Like Share Share on facebook Facebook Share on google Google+ Share on twitter Twitter Share on linkedin LinkedIn Subscribe More to explorer How to Use Google Ads to Reach Your Goals? Every second there are 2.3 million searches performed on Google, and the majority of search results pages have Google ads. Google ads are an effective way of driving relevant, quality traffic to your website right when people are looking for the types of products or services your business provides as they are paid for by companies. So, What are Google Ads, and How Do they work?Google offers paid advertisings that appear on search results on Google with the help of Google AdWords/advertisements that appear on other websites through the Display Network and Google’s AdSense program.The image shows an…
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why did Google fail in Social Networking

why did Google fail in Social Networking

Blogs Like Share Share on facebook Facebook Share on google Google+ Share on twitter Twitter Share on linkedin LinkedIn Subscribe More to explorer Do you know why Google failed in Social Networking? Google Plus which was launched in 2011 was shut down by Google in April 2019 because of low user engagement and challenges in maintaining a successful product. It failed to empower people’s excitement for using the social media platform. As compared to other popular social media platforms like Facebook, Instagram, Snapchat, Twitter etc, Google Plus recorded the lowest registrations as well as downloads.Google could have become the king of Social Media with over 1.8 billion users on Gmail as of 2020 and dominated the social media network along with competing Facebook and Twitter.But sadly, they failed.With their Social…
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